Solutions by goal

Know which ads bring sales, not just clicks

Ad platforms report clicks and conversions. WorkLink follows each enquiry from the ad that brought it in to the deal it became, so you can see revenue by campaign.

Revenue and spend by source and campaign: ad spend, enquiries, cost per enquiry, deals won, revenue and return on ad spend for each campaign.

Demo dataRevenue and spend by source and campaign. Fictional figures.

Why it's hard today

Two apps, two versions of the truth

Google and Meta each report their own conversions, in their own apps.

“Conversions” that aren't enquiries

Page views and button taps can be counted as conversions and used for bidding.

Revenue lives somewhere else

Won deals sit in a spreadsheet or the accounts, disconnected from the ads.

No answer to the owner's question

Which campaign paid for itself last month? Nobody can say.

Before and with WorkLink

Before

Platform numbers taken on trust

  • Platform conversions taken on trust
  • Revenue in a separate spreadsheet
  • Budget moved on gut feel

With WorkLink

Know which ads bring sales

  • Conversions checked against real enquiries
  • Each enquiry linked to its source and campaign
  • Spend to revenue by campaign on one screen

Click around the live demo

The live demo is the WorkLink CRM with a fictional company's data. Open any number on the Owner Dashboard to see the records behind it.

Owner Dashboard with headline numbers for new enquiries, real cost per enquiry, deals won, win rate and median first reply, a weekly chart of enquiries by source, and a sales funnel.
Demo dataOwner Dashboard. Brightway Aircon is a fictional company.

Start with an Ads Check

A written audit of one Google Ads or Meta Ads account for S$490, from read-only access. No passwords needed. Want the AI Chatbot on your WhatsApp number? Join early access.